Here’s something you might not have considered: With candidates buying up so much TV and radio time, what’s left gets sold at a premium to a station’s regular clients. Iowa…
We can’t predict how the “Fran & Jan Show” will play once it rolls, but their clever promotional videos portend a good start. In video-1, Fran (Francine Raften) and Jan (Janna Lopez) are…
Jeff Jarvis and Roy Greenslade are having at it, arguing about that damn wall in our newsrooms. Greenslade (top photo) says keep it high; Jarvis (below right) says tear it down.…
Running a front page ad or promotion is one thing (done right, it can be useful to readers and profitable to publishers). But for publishers to deliberately mislead their readers…
“A Bunch of Carrot Farmers” at Bolthouse Farms has launched a $25 million marketing campaign to rebrand baby carrots as junk food — “now in chic junk food packaging.” Will…
Despite the recent settlement of a suit brought by Lindsay Lohan to stop this E-Trade ad, it’s still up on YouTube. Let’s enjoy it again … before, maybe, it disappears.…
Newsday may be a bad newspaper with an even worse Website, but it had one funny commercial (although, as I pointed out on Sept 13, the ad’s message was anything…
That’s what Kathy Hohl asked her Facebook Friends last night. Within minutes, she had a dozen answers. A few hours later, a dozen more. Kathy’s farm is in Donnellson, southeast Iowa,…
In his post today, Alan Mutter puts the pieces together following Yahoo’s announcement of its plan to buy Associated Content. Expect Yahoo to create its own local news sites, and expect…